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DUGONG & SEAGRASS CONSERVATION PROJECT

A multi-stakeholder project spanning multiple countries, this brand was developed under the shield of the Mohammed Bin Zayed Foundation Ltd.

The objective was to create a brand identity and collateral design that could be shared with all participating nations who would then adapt their content to our brand templates. Minimalist, the brand identity integrates dugongs and its habitat elements in what became staple patterns of the brand.